You’re chilling after dinner watching Netflix.
An unknown number calls your cell..
You hesitate..but decide to answer it.
It’s a cold call but..
They drop an awesome permission-based opener.
You smile cause you respect the game 😀
You tell them to go ahead.
They ask a couple questions.
Then they ask:
“Do you have money?”
“Can you make decisions?”
“Do you need this?”
“Do you need this right now?”
How are you FEELING as a prospect now?
Probably not that great.
This is how prospects can feel when they get BANTed on a cold call
And even though I was being facetious with the phrasing above 😂
..it still doesn’t feel good.
In my opinion, doing BANT that early is 100% seller-focused..
And will actually cost you more opportunities than you’d like.
If you want to book more meetings and close more..
Start by focusing on the customer FIRST.
Do you agree?
#sellmoresellbetter #saleslife #sales